In an effort to make flying long distances even more tolerable, American Airlines has recently partnered with a variety of brands to offers customers luxury amenity kits on board their flights. Airlines from around the world are engaged in a heated battle to increase their luxury offerings for their passengers, and this is the most recent effort from the popular airline based out of Texas.
American Airlines has joined up with Cole Haan, 3LAB Skincare, C.O. Bigelow Apothecaries, and Clark’s Botanicals to create these luxury amenity kits. The kits will feature a custom made bag from Cole Haan and they will come with ear plugs, some socks, a toothbrush and tooth paste, and an eyeshade, at the very least. Additionally, depending on the particular kit, they will also feature creams and ointments, hand sanitizer, tissues, a pen, small fragrance packs, and even coupons to use at these brands respective stores, among other knick-knacks.
These new amenity kits are yet another nice added touch from American Airlines, and they are really committed to offering passengers a more premium travel experience. “We’re investing billions of dollars to customize and elevate the travel experience for all of our customers, and we know our premium flyers are looking for a refined and modern experience when it comes to airline service, right down to the amenity kits for long flights,” said the companies vice president of global marketing, Fernand Fernandez.
These new kits will soon roll out to flights in March of this year, and we imagine that they will be well received by patrons of American Airlines.
Photos from American Airlines
