The concept of designing signature vacations is trending right now. We’ve seen Four Seasons, Etihad Airways and other huge companies launch vacation adventures that cater to the taste of their consumers and now we’re seeing Reebok step into the fray.
While the signature vacation series is trending, what could be hotter than health and fitness? For years it’s been one of the top growing industry in the world and opportunists have capitalized on that. There have been some small “fitness getaway” packages pop up, but Reebok’s new Fitness Vacations by Austin Adventures is the first big time player in the game.
Expected to launch this Summer, Reebok is launching the first fitness adventure of its series which allows health-oriented fitness travelers to explore Big Sky, Yellowstone and Paradise Alley. The adventure includes mountain biking, river rafts, hikes and runs, and obstacle courses and fitness classes. (Not the type of vacation you were dreaming of, right?)
If you’re a fitness AND nature lover this is right up your alley. One can completely immerse in the outdoors while burning calories via Reebok. The cost of the two week fitness exploration starts at $2,500. There’s indication that the second adventure of the series is going to take place in Costa Rica in November. There are also two other major packages scheduled for Bryce Canyon and Zion National Park.
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