
Rivian, the electric vehicle manufacturer known for its innovative electric trucks and SUVs, has unveiled the R2, a new all-electric midsize SUV. The R2 was revealed on March 7, 2024, marking a significant expansion of Rivian’s lineup. Expected to be priced starting from around $40,000, the R2 is anticipated to be more affordable, broadening the brand’s appeal to a larger customer base. The R2 is part of Rivian’s efforts to scale its electric vehicle offerings and is likely to feature dual electric motors, a design trait it shares with the more powerful R1 models. While specific details about the R2’s range and performance have yet to be fully disclosed, it’s poised to make a substantial impact on the EV market when it goes into production, which is slated for 2026.
CEO of Rivian RJ Scaringe

Chief Design Officer of Rivian Jeff Hammoud and Founder and CEO of Rivian RJ Scaringe

Chief Design Officer of Rivian Jeff Hammoud and Founder and CEO of Rivian RJ Scaringe speak onstage during the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Founder and CEO of Rivian RJ Scaringe

Founder and CEO of Rivian RJ Scaringe speaks onstage during the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Rivian RJ Scaringe speaks onstage

Founder and CEO of Rivian RJ Scaringe speaks onstage during the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Rivian RJ Scaringe speaks onstage

Founder and CEO of Rivian RJ Scaringe speaks onstage during the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Guests attend Rivian Reveals All-Electric R2 Midsize SUV

Guests attend Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Founder and CEO of Rivian RJ Scaringe

Founder and CEO of Rivian RJ Scaringe speaks onstage during the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Guests attend the Rivian Reveals All-Electric R2 Midsize SUV event

Guests attend the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
The Rivian R3 SUV is displayed

The Rivian R3 SUV is displayed during the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
The event took place at the Rivian South Coast Theater

Founder and CEO of Rivian RJ Scaringe speaks onstage during the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
The Rivian R3 and R3X SUVs

The Rivian R3 and R3X SUVs are displayed during the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Rivian RJ Scaringe

Founder and CEO of Rivian RJ Scaringe speaks onstage during the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
The Rivian R3X

The Rivian R3X is displayed during Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Guests attend the Rivian Reveals All-Electric R2 Midsize SUV event

Guests attend the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
The Rivian Rear Bumper Reveals

A guest attends the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Guests attend the Rivian Reveals All-Electric R2 Midsize SUV event

Guests attend the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Adventurous Forever

Guests attend the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
The Rivian R3X Rear Bumper

The Rivian R3X is displayed during the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Rivian RJ Scaringe and Peter Berg

(L-R) Founder and CEO of Rivian RJ Scaringe and Peter Berg attend the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Rivian South Coast Theater

Guests attend the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.
Guest Get Upclose

A guest attends the Rivian Reveals All-Electric R2 Midsize SUV event at Rivian South Coast Theater on March 07, 2024 in Laguna Beach, California.