Remember when gas prices were less than a dollar, and you could actually buy something meaningful with loose change from your couch cushions? Well, Wendy’s is throwing it back to 1969—the year they first opened their doors—with a deal that’s got the internet absolutely losing it. Starting now, you can snag their iconic Frosty for just 67 cents.
Yep, you read that right. In an era where a basic coffee costs more than a small loan, Wendy’s is serving up nostalgia in a cup for the price of, well, pretty much nothing. But here’s the thing: this isn’t just some random Tuesday promotion. Wendy’s is brilliantly riding the wave of a viral trend that has everyone talking about value, nostalgia, and the simple joy of affordable treats in an increasingly expensive world.
Why 67 Cents? The Story Behind The Price
The number is a love letter to Wendy’s history. When Dave Thomas opened the first Wendy’s restaurant in Columbus, Ohio, back in 1969, things were different. Nixon was president, humans walked on the moon for the first time, and you could grab a burger and a Frosty without emptying your wallet. By pricing their Frosty at 67 cents, Wendy’s is celebrating that original year while acknowledging something deeper: people are craving affordability and authenticity.
The promotion taps into our collective nostalgia while addressing very real concerns about inflation and rising food costs. It’s marketing genius, honestly—they’re not just selling a dessert, they’re selling a feeling. And in today’s social media scenario, where viral food deals spread faster than wildfire, Wendy’s knew exactly what they were doing. The 67-cent price point is specific enough to feel special but low enough that it’s genuinely accessible to everyone, from broke college students to families looking to treat their kids without breaking the bank.
Get Your Hands On One
Here’s where you need to pay attention, because there are specific hoops to jump through. The 67-cent Frosty deal is exclusively available through the Wendy’s mobile app—so if you’re the type who avoids apps like the plague, you’re out of luck on this one. First, download the Wendy’s app from either the Apple App Store or Google Play Store. Create an account or log in if you already have one.
Once you’re in, go to the “Offers” section, and you should see the 67-cent Frosty promotion front and center. You’ll need to add it to your mobile order. Here’s the key detail: this is primarily for in-app orders with mobile pickup or delivery. You can choose between the classic chocolate or vanilla Frosty in the small size. The promotion is available for a limited time, and like all good things that go viral, it could end whenever Wendy’s decides they’ve handed out enough nostalgia for one quarter.
No purchase minimum is required for most locations, but individual franchises might have their own rules, so check your local restaurant’s specific terms. Pro tip: don’t wait too long to claim this one—viral deals have a habit of disappearing faster than Frostys on a hot summer day.
