The Coca-Cola Collectibles People Still Look For

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Coca-Cola memorabilia has sparked a collecting craze that keeps gaining momentum. These classics have aged into serious collectibles with price tags to match. You might recognize a few, or spot one worth hunting down. Scroll through and see which pieces have stood the test of time.

Coca‑Cola Die‑Cut Bottle Thermometer (Sold For $475)

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Sold in 2020 with its original glass intact, this Coke-bottle-shaped tin thermometer still adds a vintage flair and works as decor. Versions from the 1950s with a natural patina are especially admired by collectors looking for standout pieces with form and function.

1950s Coca-Cola Button Sign (Sold For $450)

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These iconic red porcelain circles once greeted customers from gas stations and shops alike. Their bright color stayed bold through decades, and while tin versions exist, it’s the porcelain ones—ranging from 12 inches to 5 feet—that really turn heads today.

1940s Coca-Cola Picnic Cooler (Sold For $250)

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Produced by Progress or Acton, well-kept versions (especially rust-free) remain a hot item at car shows and retro setups. Once a staple at roadside lunches, these sturdy metal coolers featured side handles, a tray insert, and a bottle opener built right in. 

Vendo 81 Coca-Cola Vending Machine (Sold For $10,313)

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Its chrome trim, compact frame, and dual pricing options make this 1950s vending machine a mid-century dream. Originally designed to hold 81 bottles, many today are fully restored and offer modern cooling systems—perfect for home bars with a nostalgic twist.

1903 Hilda Clark Serving Tray (Sold For $2,999.99)

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Known as the “Big Hilda,” this tray features Coca-Cola’s first celebrity face, Hilda Clark. It launched the brand’s now-famous ad style with graceful Art Nouveau flair. The originals are so cherished that most are displayed behind glass or in collectors’ frames.

1960s Coca-Cola Advertising Clock (Sold For $400)

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Often made by Pam or Telechron, the best ones still tick away in collectors’ game rooms, proudly glowing with nostalgia and original charm. Each clock doubled as a mini light show, with Coca-Cola catchphrases beaming through glowing panels or vintage neon tubing.

1950s Coca-Cola Toy Delivery Truck (Worth $800–$1,200)

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Tiny yet packed with detail, the tin lithograph trucks by Marx or Metalcraft often came with removable bottles. Models in original boxes are rarely seen, and their charm makes them a prized find for anyone drawn to vintage playtime treasures.

Coca-Cola Syrup Dispenser (Sold For $5,500)

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With its elegant ceramic body, gold details, and old-school urn shape, this syrup dispenser served up Coca-Cola in early 1900s soda fountains. A few still exist—some even hand-painted—and they’re considered museum-level treasures in today’s collecting world.

1920s Coca-Cola Paper Poster (Worth $500–$3,000)

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These fragile advertising posters tell a vibrant story of early Coke branding, featuring festive themes and famous illustrators like Norman Rockwell. Originals printed on thin paper and paired with old promo calendars can command high prices when well-preserved and framed.

1905–10 Acid‑Etched Coca‑Cola Glass

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Pre-1910 etched glasses are hard to find, and even those with slight flaws can command attention. This solid tumbler, marked with “5¢” and the Coca‑Cola logo, showcases early branding at its finest and once sold for $345 in 2010, despite minor edge wear.

Written by Devin J